Why Your Small Business Needs an E-Commerce Website
Hello Global Pandemic. Goodbye business as we once knew it. Welcome to 2020. This is a year that’s redefining how many small businesses operate. We find ourselves in a new reality – the world has moved online. Small businesses are in a unique spot, and now is the time to adapt. So, how do you adapt? What’s an easy (and proven) way to increase your revenue? E-Commerce!
Boutiques, restaurants, book stores – whatever your particular market, if your business doesn’t have an e-commerce website, you are missing out. Honestly, if you aren’t present online, your customers may be moving on. This is a huge part of why we exist. We want to see small business owners thrive by utilizing digital tools!
Here’s why you need an e-commerce website, and how it can grow your small business and increase revenue.
Convenience
People are constantly looking for the quickest and easiest ways to purchase what they need. Which is why websites like Amazon have become so popular. Quick shipping and good pricing? Every consumer wants that. Your customers are looking for the most convenient option. If they don’t have time (or are concerned with all the COVID-19 restrictions) to come into your store, give them the option to purchase online!
You’re open 24/7
Once you have an e-commerce website, you’re always open for business! Unless you’re open around the clock, your brick and mortar store can’t offer this coverage. Your products can be seen and purchased by people all over, while with a traditional physical location, you are limited by your business open hours.
With an online store, customers can make purchases and browse your products even when your doors are closed and the lights are off at the end of the night. You need sleep, but your website doesn’t. Who wouldn’t love waking up to a new sale?
Brand Awareness
With great search engine optimization (SEO), your website can appear in the top results of search engines (aka… Google). And with social media platforms helping build trust with your customers through reviews and ratings, plus keeping them informed with regular posts about your business, you can keep your customers engaged and drive even more traffic to your website.
Take advantage of Facebook and Google ads to reach your target audience. Overall, there are countless ways to attract people to your brand – and we’d love to help you with that.
When you take your business online, its reach expands.
Bottom line, an e-commerce website creates endless possibilities and new markets to explore, and cultivate, for new sales and revenue opportunities
We offer modern, user-friendly e-commerce websites and we would love to help you! Email us at hello@larisonmedia.com for a free quote for an eCommerce website today.
